B&D Industrial Privacy Policy

This privacy policy is intended for all users of B&D Industrial and Industrial Control Direct associated websites and E-commerce platforms

B&D is dedicated to respecting and protecting the privacy of our clients. All information that you provide, such as e-mail addresses or any additional personal information on any forms located on our website, will be used solely to support your relationship with B&D Industrial business units. We strive to develop innovative methods to better serve our users. Our services are designed and operated to ensure the protection of your privacy. This privacy policy outlines the types of personal information that we gather when you use B&D and some of the steps that we implement to safeguard this information.

By visiting this website, you agree to be bound by the terms and conditions of this privacy policy. If you do not agree, please do not use or access our services.

This privacy policy addresses the following areas:

  • Personally identifiable information that is collected by B&D
  • Personally identifiable information that is collected by third parties via the B&D website
  • Type of organization that collects the information
  • Ways that B&D uses the information
  • Parties with whom B&D may share user information
  • Choices that are available to users regarding the collection, use and distribution of their information
  • Types of security procedures that are implemented to protect the loss, misuse or alteration of information under the control of B&D
  • Ways that users can correct any inaccuracies in their information

If users have questions or concerns regarding this privacy policy, they should contact B&D. Any violation of this privacy policy will lead to the suspension of user privileges and permanent removal of access to this website.

Information Collection

B&D is the sole owner of the information collected on our website. B&D collects and monitors information from our users at several different points on our website.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.


To use the services offered on our website, a user must first complete a registration form. During registration, a user is required to disclose their contact information (such as name and email address). If offered, disclosure of demographic information (such as title and industry) and unique identifiers (such as username) by the user is optional. We encourage full disclosure of these details because it enables B&D to provide a more customized experience on our website.

While B&D exercises caution to protect your privacy, B&D will not be held responsible for parties who attempt to illegally access our website and intercept or access transmissions or private communications. Unless described otherwise in this privacy policy, B&D will not sell any information. All information collected by B&D will be used solely by B&D to deliver targeted newsletters and advertisements.

Information Use - "Profiles"

B&D stores information that has been collected via cookies, log files and/or third interests in your user profile. A profile contains stored information about individual users and details specific viewing preferences. Subsequently, this collected information is linked to users’ personally identifiable information, which provides the user with direct and pertinent marketing promotions and helps us to improve website content. B&D does not share your profile with third parties, except in instances that are specifically mentioned elsewhere in this policy.


A cookie is a piece of data that is stored on the user’s computer and linked to information about the user. We may use both session identifier (ID) cookies and persistent cookies. For the session ID cookie, once users close their browsers, the cookie terminates. A persistent cookie is a small text file that is stored on the user’s hard drive for an extended period. Persistent cookies can be removed by following the internet browser’s help file directions. Cookies, if used, will be applied by B&D to recall login names, login information, previous purchases, and potential purchases, as well as other items to help us better understand users’ needs. By enabling cookies while using our website, users would not have to log in with a password more than once, which reduces the time spent on our website. If users reject the use of cookies, they may still use B&D. The only drawback is that the user will be limited in some areas. Persistent cookies enable us to track and target the interests of our users to enhance the experience on our website. For more details, refer to the "Profile" section. We do not have control over any third party that may also use cookies to store personal information. However, we do not provide this information to any third party.

Log Files

Similar to most standard website servers, we may employ log files. Log files contain internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, number of clicks to analyze trends, site administrator, users’ movements in the aggregate, and broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information.

Sharing - Legal Disclaimer

Although we exercise caution to preserve user privacy, we may need to disclose personal information when required by law when we believe that this action is necessary to comply with a current judicial proceeding, court order or legal process served on our website. This action includes, but is not limited to, any defense to any claim in which B&D is a defendant to assist in any investigations by law enforcement agencies or violations of any B&D policy.

Aggregate Information (non-personally identifiable)

While B&D will not rent, sell or share your information in general, your information may be used in certain instances. B&D does share aggregated demographic information, and in some cases your e-mail address, with other parties. The following examples describe how your information will be shared:

If B&D merges with another company, this aggregate information will be shared with the merging company. We will share users’ personal information in the following instances: As agreed to in various sections of the B&D privacy policy. B&D does not rent, sell, or share personal information about you with other people or nonaffiliated companies, except in the following circumstances:

  • We have obtained your consent;
  • We are responding to subpoenas, court orders, or legal processes or need to establish or exercise our legal rights or defend against legal claims;
  • We provide this information to trusted businesses or persons for the sole purpose of processing personally identifying information on our behalf. The information is subject to agreements that oblige these parties to process only information regarding our instructions in compliance with this privacy policy and appropriate confidentiality and security measures.
  • We believe that sharing information is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations that involve potential threats to the physical safety of any person, violations of B&D’s terms of use, or as otherwise required by law; We transfer or lease information about you if B&D is acquired by or merged with another company. In this event, B&D will notify you before information about you is transferred and becomes subject to a different privacy policy. We do not support any illegal use of your private information and will make every effort to stop these practices to protect your privacy.
  • Business Transitions: In the event B&D undergoes a business transition, such as a merger, acquisition by another company, or sale of a portion of its assets, users’ personal information will be part of the assets transferred in most instances. Users will be notified via e-mail and a prominent notice on our website for at least 30 days prior to a change of ownership or control of their personal information. If as a result of the business transition, the users’ personally identifiable information is utilized in a manner different from the manner stated at the time of collection, they will be given a choice that is consistent with the notification of changes section in our privacy policy.


This website may contain links to other websites. Please be aware that we, B&D, are not responsible for the privacy practices of other websites. We encourage our users to be informed when they leave our website and to read the privacy statements of each website that collects personally identifiable information. This privacy statement applies solely to information collected by B&D’s website. B&D may have co-branding and/or framing relations with other companies. In this case, you should be familiar with the privacy policies of all companies since you may be subject to each of them.

Contacting B&D: If you have questions or concerns about B&D guidelines, policies, and procedures, you can contact us at

Security - Notification of Changes

If we decide to change our privacy policy, changes will be posted to this privacy statement, our website, and other places that we deem conspicuous and appropriate to ensure that our users are always aware of the information that we collect, how we use it, and under what circumstances, if any, we disclose it. B&D will use information in accordance with the privacy policy under which the information was collected. If, however, we are going to use users’ personally identifiable information in a manner different from that stated at the time of collection, users will be notified via e-mail. Users will then be presented with a choice as to whether we become authorized to use their information in this different way. However, if users have opted out of all communication with the website or deleted/deactivated their accounts, then they will not be contacted and their personal information will not be used in this new manner. In addition, if we make any material changes to our privacy practices that do not affect the user information that is stored in our database, we will post a prominent notice on our website that notifies users of the change. In some cases when we post a notice, we will also email users (who have opted to receive communications from B&D) to notify them of the changes in our privacy practices. B&D and its affiliates maintain professional standards and have a high quality of respect for our members, guests and affiliates.